Logo Designers Liverpool
Logos that still work at the size of a browser tab
A logo has to survive situations its designer never sees, embroidered on a polo shirt, etched into a sign, shrunk into a favicon, printed in one colour on an invoice.
What you receive
Files you will actually be asked for
The artwork
- Primary logo, stacked and horizontal variants
- One-colour and reversed versions
- Vector masters (AI and EPS)
- PNG and SVG for web
- Favicon and social profile crops
The rules
- Colour references in RGB, CMYK, HEX and Pantone
- Minimum sizes and clear-space
- What not to do with it
Why the file list matters
Most logo problems are asset problems
Most of the logo work we are asked to fix is not a design problem. It is a business with nothing but a low-resolution JPEG, unable to produce a sign, a vehicle wrap or a decent print job without redrawing everything.
Vector masters mean your logo can be scaled to any size, forever, by anyone. It is the difference between an identity you own and one you keep rebuying.
Next step
New logo, or an old one rescued?
Both are jobs we do regularly. Based at Box Studios in Liverpool, working across Merseyside and the UK.
